The creative content studio from the Financial Times
We created a campaign, on behalf of Facebook, delving into the business case for companies to use data-driven marketing executions. We also needed to explain how ‘Discovery Commerce’ is helping to transform companies.
Along with two short animations focusing on the advantages of ‘Discovery Commerce’ (the digital equivalent of window shopping), we developed this engaging and informative infographic exploring how shopping has evolved through the ages, from Ancient Greece to a global retail market that today is worth $24 trillion.
